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NAILI FARIDA

Professor

Master Program of Business Administration

Faculty of Social and Political Sciences

Publications

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SENDHANG NURSETO

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RETNO HARTATI

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Prof. Dr Dra Naili Farida, M.Si

Biography

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Impact of customer trust toward loyalty: the mediating role of perceived usefulness and satisfaction.

JOURNAL OD BUSINESS AND RETAIL MANAGEMENT RESEARCH (JBRMR) 13 (2), 235-242, 2018

Authors: A Daud, N Farida, A Andriansah, M Razak

2018

41 cited

Integrative model of the implementation of e-wom destination image and intention behave

ASERS PUBLISHING, 2018

Authors: F Naili

2018

1 cited

Antecedent of innovation and marketing performance in batik industry

ADVANCED SCIENCE LETTERS 23 (1), 471-474, 2017

Authors: N Farida

2017

18 cited

Model of relationship marketing partnerships between batik smes and batik distributors in central java, indonesia

INTERNATIONAL JOURNAL OF SOCIAL ECOLOGY AND SUSTAINABLE DEVELOPMENT (IJSESD …, 2017

Authors: F Naili, A Naryoso, E Ardyan

2017

19 cited

Model of relationship marketing and e-commerce in improving marketing performance of batik smes

JDM (JURNAL DINAMIKA MANAJEMEN) 8 (1), 20-29, 2017

Authors: N Farida, A Naryoso, A Yuniawan

2017

65 cited

Pengaruh destination branding dan produk wisata terhadap niat berkunjung kembali melalui word of mouth (studi kasus pada objek wisata alam goa kreo sem...

JURNAL ILMU ADMINISTRASI BISNIS 6 (4), 61-67

Authors: R Rahman, N Farida

2017

0 cited

Pengaruh country of origin dan brand image terhadap intention behavior melalui word of mouth sebagai variabel intervening (studi pada mahasiswa s1 penggu...

JURNAL ILMU ADMINISTRASI BISNIS 6 (4), 51-60

Authors: T Amelinda, N Farida

2017

0 cited

Pengaruh nilai utilitarian dan ketidakpuasan terhadap perpindahan merek melalui variety seeking sebagai variabel intervening (studi pada mahasiswa si fisip u...

JURNAL ILMU ADMINISTRASI BISNIS 6 (3), 54-65

Authors: A Yani, N Farida

2017

0 cited

Pengaruh brand awareness dan celebrity endorser terhadap repurchase sepeda motor yamaha melalui kepuasan pelanggan (studi pada konsumen dealer y...

JURNAL ILMU ADMINISTRASI BISNIS 6 (3), 441-452

Authors: MA Fais, N Farida

2017

0 cited

Pengaruh daya tarik dan word-of-mouth terhadap kunjungan ulang melalui kepuasan

JURNAL ILMU ADMINISTRASI BISNIS 6 (1), 68-76, 2017

Authors: FD Parastiwi, N Farida

2017

11 cited