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I MADE BAYU DIRGANTARA

Assistant Professor

Bachelor Program of Management

Faculty of Economic and Business


Publications

Dr I Made Bayu Dirgantara, S.E., M.M

Biography

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Analisis pengaruh pckaging, celebrity endorser dan harga terhadap keputusan pembelian shampo panteen di kota semarang

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS, 2020

Authors: AW SIDABUTAR, I DIRGANTARA

2020

0 cited

The effect of personality-based marketing towards purchase intention

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS, 2020

Authors: S LABITHA, I DIRGANTARA

2020

0 cited

The effects of logo shape, logo color, typography and service quality towards brand image on pt. gojek indonesia

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS

Authors: S AZZAHIRA, I DIRGANTARA

2020

0 cited

Analisis pengaruh post purchase experience terhadap customer satisfaction dan dampak pada niat membeli kembali pelanggan jne

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS, 2020

Authors: ZU MARHABAN, I DIRGANTARA

2020

0 cited

Analisis faktor-faktor yang mempengaruhi niat konsumen pada penggunaan layanan perbankan seluler jenius bank btpn di indonesia

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS, 2020

Authors: E VANIA, I DIRGANTARA

2020

0 cited

Pengaruh faktor kontekstual, loyalitas merek, brand switching dan ewom terhadap keputusan pembelian tas lokal rumah warna di semarang

UNDIP: FAKULTAS EKONOMIKA DAN BISNIS, 2020

Authors: N CHOLIFAH, I DIRGANTARA

2020

1 cited